Year: 2025
Role: Designer
Time: 1 Weeks (ideation to completion)
Tools: Photoshop & Illustrator
The goal of this project was to design frames to promote the up coming Canadian Screen awards. Aligning with the brand values of The Academy of Canadian Cinema & Television.
Court of Creators: Ornate Elegance
A space where a variety of voices are heard and respect is adhered.
Highlighting the elegance of the event while putting the entertainers at the center of attention.
Ornamental flourishes bring about the regal grace, of the finest in the industry.
The inspiration behind these frames started from the knights of the round table.
Process
Moodboard Exploration
Style Exploration
Typography and color selection closely follows the brand guidelines of the Academy of Canadian Cinema and Television.
Initial Frames
The ornate patterns symbolize the elegance of the event. I wanted to use round shapes to continue the theme of equality in its relation to the knights of the round table.
The red curtain/gown has representation with the grace of the red carpet, an elegant dress, or curtain signifying the aspect of the show, hiding and revealing and building anticipation.
